Board

Looking to join the board of directors?

Enjoy this free resource, a branding guide [https://resources.pointroadgroup.com/board-director-branding-guide] thanks to Alyssa Gelbard and the Point Road Group.

*109888971 © creativecommonsstockphotos | Dreamstime.com*

This resource was released to help expand your career!

Our friends at the Point Road Group are experts in helping you deliver your message to plant your key points that you want people to hold onto. Additionally, they come with a deep understanding of the mediums involved to deliver the messages themselves.

Here is an excerpt directly from the branding guide

“Stand out as a strong board candidate with a personal brand that sends the right message and creates the right impression.

Be able to clearly articulate why you want to serve on a board and what value you bring to the boardroom.

Focus on board-relevant experience including things like corporate strategy, financial performance, governance and creating shareholder value.”

There are many reasons to join a board of directors including gaining experience guiding an organization, further building your network, furthering an initiative you connect to, and earning more income.

Point Road Group is a personal branding firm that helps companies make better brand impressions through their people. They sharpen how employees present themselves in-person and virtually, so they always demonstrate brand excellence. Their programs educate and train your team now and for the future, so as your company continues to evolve and grow, your brand and people are set up for success.

Alyssa Gelbard and The Point Road Group understand that Brands Begin With People.

Do you have comments, questions, ideas, or suggestions? Share with us at: [email protected]

Hiring the wrong CFO can be detrimental to your business.

Costs of hiring the wrong CFO include:

Risk to your company reputation.

1. A weak CFO will not help your company with what it needs.
2. Not being able to get the most out of your CFO as soon as possible.
3. Opportunity cost – the wrong CFO misses the opportunities to add value to the company.

Yet, many companies fear doing a proper search because

1. Cost of a CFO Search.
2. Effort and time required to do a CFO Search properly.
3. Cost.

As CEO or Board Member, you may think that you know people (that know people) that know CFOs. And you ask yourself “How hard can it be?”

Let’s face it. The cost of hiring the wrong CFO is way more than the fees you will pay for a proper CFO Search.

Well. Have you ever hired the wrong CFO? Wonder why they were wrong for you? The CFO was not right for your company because you didn’t do a proper CFO Search.

Now, there are options to how to do a proper CFO Search. You can work with me, work with any good executive search firm, or even manage the process internally.

However, you must have the following elements in your CFO Search.

Assessment: You need to assess what your company really needs from the CFO, both today, and in the future. You need to assess whether your leadership is really ready for a good CFO that will add value and be a leader in the business. You need to assess what skills, knowledge and abilities your new CFO will have to have to be successful in your environment. If your last CFO failed, ask yourself if you did a proper assessment first before hiring him or her.

Search: “Who you know” will not cut it. You need to do a proper search for CFO caliber people that can meet the needs you’ve assessed. If you don’t do a proper search, you will not end up with the best possible CFO for your business.

Onboarding: For a new CFO to be successful, it is important to invest in ensuring that the CFO has what they need to be successful. Onboarding allows your new CFO to acquire the necessary knowledge, skills, and behaviors to become most effective for your organization.

If you’re ready for your next CFO, do yourself and your company a favor. Hire the right CFO this time.

Your Board Position is Waiting for You

Dear CEO & Board: You can’t afford to hire the wrong CFO.

Contact us and let’s get started!